Public Relations

In many companies, public relations initiatives take a backseat to advertising. We believe this is a serious mistake because the public relations segment of the marketing mix can be one of the most powerful. When used properly, public relations substantially increase sales and place you in the position of being “first-in-mind” when a customer requires the products or services you offer. Often, good public relations efforts increase the opportunity for “third party endorsements”, improving awareness and perceptions to your intended audiences.

Barrett-Wehlmann’s approach to public relations is to implement a proactive, systematic, and effective public relations awareness plan to embed your company’s positive messages in the minds of customers and the public. Doing so neutralizes much or all damage in the event of a real or externally incited negative occurrence. It is an extremely efficient, positive, and cost-effective way to ensure long-term continuity of sales, reputation, and growth.

Barrett-Wehlmann is a Houston-based strategic marketing communications and public relations company specializing in business-to-business relationships. Comprised of veteran strategists and tacticians, the company’s capabilities range from developing detailed marketing and communications plans through implementing them with creative and effective programs – through a wide variety of different tactics, including advertising, direct marketing, collateral and brochures, corporate identity and branding, public relations, Web sites and more. Contact us for more information.

> Click here to see a sample of our most recent Public Relations work.